Anna Moore, CEO & Founder, Domna
Episode 3

“We’ve already invented insulation,” says Anna Moore, founder and CEO of Domna. The UK’s retrofit challenge, she argues, isn’t about new technology but about smarter deployment and more efficient delivery. Brandt and Kellie talk with Anna about leaving a McKinsey partnership to build a housing asset management and retrofit specialist, why the case for retrofit has shifted from net zero to affordability, and what it takes to lead, hire and grow a team in one of the UK’s most important housing challenges.

You’ll also hear:
– Why Anna left a McKinsey partnership to build Domna, and the £500 billion challenge of upgrading the UK’s existing homes
– How the case for retrofit has shifted from net zero to bill savings, energy security and affordability
– How AI and a predictive model with 4 billion data points let landlords scope retrofit across entire portfolios
– Why institutional investors and housing associations see the same deal so differently, and how to bridge the gap
– Her interview test for coachability, how she keeps performance reviews fair, and her advice for anyone starting out today

About Anna:
A former Partner at McKinsey, Anna co-founded Domna driven by the belief that we can do better – for people and the planet.  A strategic leader with a deep commitment to impact, Anna’s focus is on proving that smart retrofit can cut energy bills, boost property value, and help end fuel poverty across the UK.  Her North Star? To help people live warmer, happier and healthier lives.

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