Does adversity make you bitter … or better?

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Turning Adversity On Its Head – How To Learn From Tough Times Before It Spreads

If life didn’t get rough occasionally, there wouldn’t be so many clichés about weathering storms and silver linings. While in the thick of it, these sayings may offer little satisfaction or meaning. But when your Middle Market firm emerges on the other side, you may be able to see the wisdom.


Chad Epperson, CEO, United Treating & Distribution
ROI Podcast Episode 67

Chad Epperson is the owner and CEO of United Treating and Distribution, LLC (UTD) in Muscle Shoals, AL. He began his lumber career in high school working at a local lumber yard. After Chad graduated from high school he joined the Army and was stationed in Texas from 1987-1989 where he was honorably discharged. Chad returned home to the Shoals as a car salesman but soon found his way back to the lumber industry and worked in sales and as the sales manager at two local lumber companies from 1990-2005. In 2006, Chad started UTD.


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